Email to Laemmles Theatres
I have one general question, and one concern I wish to relay to the marketing department.
What age is considered senior citizen?
My concern is regarding the wording on the marketing flyer published by Laemmle's for the Claremont location. The flyer reads: "All of it is intended for an affluent and educated local population..." I do not dispute that Claremont is largely affluent and educated, but I would hope that Laemmle's would intend to appeal to a broad spectrum of cinema lovers, regardless of socio-economic background or educational degrees held.
Thank you for your time.
______
Dear Ms. ____,
Thank you for your comment. It makes clear we should have been more careful in our wording because we definitely want to show movies to anyone interested in enjoying them, regardless of their background. We are not an elitist company and apologize if we offended you.
And to answer your question, we sell discounted tickets to people 62 years of age and older.
Jordan Moore
Laemmle Theatres
What age is considered senior citizen?
My concern is regarding the wording on the marketing flyer published by Laemmle's for the Claremont location. The flyer reads: "All of it is intended for an affluent and educated local population..." I do not dispute that Claremont is largely affluent and educated, but I would hope that Laemmle's would intend to appeal to a broad spectrum of cinema lovers, regardless of socio-economic background or educational degrees held.
Thank you for your time.
______
Dear Ms. ____,
Thank you for your comment. It makes clear we should have been more careful in our wording because we definitely want to show movies to anyone interested in enjoying them, regardless of their background. We are not an elitist company and apologize if we offended you.
And to answer your question, we sell discounted tickets to people 62 years of age and older.
Jordan Moore
Laemmle Theatres

1 Comments:
wow a real person replied! you rock... i love the activism.
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